5. Step 5 - Book Creation in 30 days
KEY CONCEPT: The book is the foundation for media exposure growth. The words will be re- purposed everywhere.
KEY CONCEPT: Develop a series of 10 most frequently asked questions and answers.
Books can be created from interview style events which are then transcribed, copy edited, formatted for the particular media and then published.
This content does not necessarily have to start out relating to the product to be sold. It will instead be a carrier for links to the product. However, the book content must give good value.